BlueBroward.org

This post from the blog of my consulting firm was written for a business audience but applies just as much to political campaigns and organizations:

How to Create a Facebook Page: The Simple Steps Are The Most Important

Creating a Facebook page, also known as a Facebook business page or Facebook fan page, is probably one of the best things you can do right now to boost your brand, small business, non-profit, or political campaign. Some marketing experts believe capturing your Facebook page name (along with your Twitter URL) is proving almost as important as capturing your Internet domain name. And best of all, it’s free to get started. (Read the rest at carrcommunications.com)